Thought of the day: “All of us need to understand the importance of branding. We are CEOs of our own companies: Me Inc. To be in business today, our most important job is to be head marketer for the brand called YOU.”

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    Michelle is an amazing & talented entrepreneur. She is a renaissance woman. We have contracted her services for the Web Success Team.
    Janette SpeyerWeb Success Team

Michelle Hummel is a Social Media, Franchise and Web Marketing Expert!

Thank you for visiting! I’m a passionate Internet Marketer with 10+ years of successful online business development, sales and marketing experience. I hold a valuable Internet Marketing Degree and travel Nationwide to provide social media keynotes with in-depth training. Also a contributing editor to The Social Media Monthly Magazine. Just let me know how I can help! Learn more 

Would you like yourself or an employee to acquire the skills needed to handle social media marketing for your company? Get one-on-one training and earn your Social Media Management Certification.

Do you need a social media manager for your business? I will assign a dedicated Community Manager trained by me to handle your Social Media Management.

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Proud Partner of the Franchise Success Team!

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Founder of the Cincinnati Social Media Enthusiasts!

Pinterest MarketingThe best way to increase the number of repins, likes and comments your Pinterest pins generate is to optimize each one. Since a big part of this is to maximize their visibility within Pinterest’s search feature, a good starting point for optimizing your pins is giving them rich filenames. If you’re uploading a picture you took with your camera, change the filename to something descriptive instead of leaving the random letter and number combination that most cameras use. And if you’re pinning from another website, take a second to fill out the alt attribute with a descriptive phrase. (read more…)

idYou’ve probably heard of keyword optimization in the context of search engine optimization. While there’s no need to stuff a website or blog with the same keywords over and over, making sure that relevant keywords are on the right pages makes it easier for Google and Bing to rank those pages for related searches. (read more…)

tw3Since studies within the inbound marketing industry have found that as many as 42% of businesses have acquired at least one new customer from Twitter, it’s safe to say that it’s worth investing some time and resources into developing a Twitter presence. The only problem is after you sign up for an account, trying to figure out the next best steps to take can be quite a challenge.

(read more…)

time

It’s amazing how many organizations and businesses still don’t use Social Media Management Tools.

When I say that it’s amazing, I really mean that. Any organization that does not already understand that social media is the key to their future success has essentially hung out the “closed for business” sign and is waiting for someone to tell them. With the myriad of networks out there that need to be worked and monitored, there are only two viable options: have a large staff devoted to social media or get software to take care of your social media tracking.

(read more…)

Social media on SmartphoneMobile devices have become larger than PC sales while 86% of adults own a mobile phone and 52% access the internet with it. Mobile Internet use is up because it’s more convenient and we carry them everywhere we go. Mobile Internet is becoming the Internet. To ensure these mobile users don’t encounter any problems when they try to access your website and interact with it, you need to have a mobile friendly website.

(read more…)

 

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About Me

Thank you for visiting! I’m a passionate Internet Marketer with 10+ years of successful online business development, sales and marketing experience. I also hold a valuable Internet Marketing Degree and travel Nationwide to provide social media keynotes with in-depth training. Also a contributing editor to The Social Media Monthly Magazine.

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