Now that 2015 is officially here, it’s always interesting to look back on what’s changed in recent years. While just about everything you can think of online has evolved in at least some way over the last five years, blogging stands out as a medium that has really gone through a renaissance. If you stop […]
Now that we’ve settled into 2015, it’s becoming clear which social media trends are going to shape the rest of the year and beyond. While it’s true that some social media trends are really nothing more than hype, other trends actually have a significant impact.
Once Twitter started taking off back in 2009 and 2010, there was a lot of speculation about how their platform would affect Google. Over the years, speculation has ranged from tweets becoming a leading SEO factor to Google actually buying the company. While there have been plenty of signs that point towards correlations between content […]
Send Social Media does everything Hootsuite does, but significantly better in addition to other features Hootsuite simply doesn’t offer. 10 Reasons why Send Social Media is better than Hootsuite 1. Schedule posts to over 30+ social networks – not just 5 Schedule and posts tweets, Foursquare shouts and venue tips, LinkedIn status updates, LinkedIn Group posts, personal messages, as well […]
Most businesses understand the value of a quality lead. Although it would be great if people would visit your website once and then make a purchase, that’s simply not how most purchasing is done. For most people to actually pull out their credit card and make a purchase, they first need to have some kind […]
Since studies within the inbound marketing industry have found that as many as 42% of businesses have acquired at least one new customer from Twitter, it’s safe to say that it’s worth investing some time and resources into developing a Twitter presence. The only problem is after you sign up for an account, trying to […]
Be relevant. As you build social media presence, deliver long-term value more than advertising messages. Be competitive. Do some online sleuthing to learn what competitors are up to in social media. Be kind. Relationships drive customer loyalty and create vocal brand advocates who want to talk about the brands they love.
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