Free Webinar: How to Grow Your Business With Social Media Marketing

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Thought of the day: “All of us need to understand the importance of branding. We are CEOs of our own companies: Me Inc. To be in business today, our most important job is to be head marketer for the brand called YOU.”

  • Michell Hummel Expert Digital Marketing Consultant
  • The Social Media Magnet Written by Michell Hummel

Michelle is an award-winning social media entrepreneur and business leader. She is passionate about helping businesses connect and engage with their target audience.

Published Author of 3 books. Contributing Editor for The Franchise Dictionary and The Social Media Monthly Magazine.

She’s available for interviews via email, telephone, Skype video, news segments on location and more.

FREE WEBINAR: “HOW TO GROW YOUR BUSINESS WITH SOCIAL MEDIA” IMMEDIATE ACCESS!!

    Testimonials

    Michelle guides our company through the social media maze with experience, expertise and strong organization. She works hard to cover the broad-brush exposure and manage the little details. She puts in exceptional effort to stay current on our business and recommend emerging activities to help create and maintain connections throughout our market. Did I mention she works hard? I’m glad Michelle helps push our company messages out to our audience.
    Russ BeymerOwner of New Home Marketing Services
    Michelle is a savvy Social Media entrepreneur who evidently does not believe in resting on her laurels. “Web Media University” is just one of her many ingenious creations that foster business connections and building of social networks. She has built several hugely successful businesses on a foundation of offering valuable content focused on powerful internet marketing and social media solutions for business. She is an attentive listener who embodies a unique combination of creativity and at…
    John A. FalloneFounder of Training Guru Masters
    Michelle’s team has been awesome to work with at Web Strategy Plus. They work with us to understand our business, our staff, parents, and students.  Their blogs have been spot on our concerns and vital information for parents.  They have posted pictures about staff and events in a timely fashion.  They communicates with us frequently to stay on top of our events. They also help with our Facebook page to be sure it is current. They post pertinent information on our website as well.  We collab…
    Owner of All About Kids Childcare and Learning Center Franchise
    Michelle has a degree in Internet Marketing and uses her wealth of knowledge in this field to act as a consultant to her clients. Advertisers trust Michelle’s judgment and rely on her when making important marketing decisions. I highly recommend Michelle as I consider her an expert.
    Cathie RockAccount Executive at Brighthouse Media Strategies

Growing up on a small farm in Indiana gives you a lot of time to think and be creative. It also teaches you a strong work ethic. A perfect breeding ground for a budding entrepreneur. :) It was summertime and I was getting excited for the annual Fireman’s Festival coming up. I spent the day trying to think of unique ways to make money to play all of those fun games! So I had an idea, lets grab some vegetables from the garden to sell. Sometimes as a young entrepreneur you can get so excited about the potential that you forget some of the planning, “cart before the horse” as they say. So goes my story… (read more…)

As a social media consultant, I spend a lot of my time helping businesses create strategies to grow their social media presence and convert their followers into customers. A key element of this process is understanding the types of posts that people care about on social media. If a business isn’t posting things that users on a social platform are going to notice and engage with, it’s going to be very difficult for them to build a meaningful presence. (read more…)

Tips to Convert Your Social Media Followers Into Customers

Businesses often face two major challenges with social media. The first is getting started. Once a business passes that challenge by gaining some momentum and attracting followers, the next challenge that often comes up is converting those followers into customers.

(read more…)

Success of a Social Media Marketing Campaign

 

When social media started gaining traction, a common hesitation businesses had was being unable to track the results of their efforts. Although social media marketing is now an activity that can be tracked in detail, that doesn’t necessarily mean doing so is easy. Given that much of people’s online activity is spread across multiple devices, plenty of businesses still struggle to with social media measuring (ROI). (read more…)

Whether you’re an established business owner, budding entrepreneur or an accomplished professional, social media can be a great way to open up new doors and opportunities. However, just as a business can’t create a profile, share a few links and then expect a stream of quality customers to come from that social platform, branding yourself in a meaningful way through social media is going to take some work. Fortunately, once you know where to focus your attention and effort, the personal branding work you put in on social media can be enjoyable and very rewarding.

With that in mind, I want to share some tips I’ve used to build a strong brand for myself across social media, as well as clients who have hired me for social media consulting: (read more…)

FREE Social Media Score

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