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It’s amazing how many organizations and businesses still don’t use Social Media Management Tools. When I say that it’s amazing, I really mean that. Any organization that does not already understand that social media is the key to their future success has essentially hung out the “closed for business” sign and is waiting for someone […]
Be relevant. As you build social media presence, deliver long-term value more than advertising messages. Be competitive. Do some online sleuthing to learn what competitors are up to in social media. Be kind. Relationships drive customer loyalty and create vocal brand advocates who want to talk about the brands they love.
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