Thought of the day: “All of us need to understand the importance of branding. We are CEOs of our own companies: Me Inc. To be in business today, our most important job is to be head marketer for the brand called YOU.”

5 Most Important Social Media Metrics to Know

5 Most Important Social Media Metrics to Know

When Facebook and Twitter were first growing, one of the reasons many businesses didn't invest in these platforms is...

Success of a Social Media Marketing Campaign

How to Measure the Success of a Social Media Marketing Campaign

  When social media started gaining traction, a common hesitation businesses had was being unable to track the results...

Top 5 Things a Professional Web Site Should Have by Michelle Hummel

Top 5 Things a Professional Web Site Should Have by Michelle Hummel

1) Build A Professional Looking Web Site There are millions of websites on the Internet and many of them...

5 Types of Social Media Posting That Will Help Your Business

5 Types of Social Media Posting That Will Help Your Business

As a social media consultant, I spend a lot of my time helping businesses create strategies to grow their...

Tips to Convert Your Social Media Followers Into Customers

Tips to Convert Your Social Media Followers Into Customers

Businesses often face two major challenges with social media. The first is getting started. Once a business passes that...

Social media expert

How to Get Started with a Social Media Strategy

Whether your business has been dabbling with social media or you're planning to get started with social channels for...

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