5 Most Important Social Media Metrics to Know
When Facebook and Twitter were first growing, one of the reasons many businesses didn't invest in these platforms is...
10 Creative Ways To Use Your LinkedIn Company Page To Connect With Top Prospects by Michelle Hummel
LinkedIn Training for business isn't just for bringing in new clients. With the right training, you can also learn...
How Can Your Business Use Social Media to Generate Leads? by Michelle Hummel
When I speak to businesses about their current social media strategy, one of the most common issues that come...
Lead Generation: How Social Media Agencies Can Help
Most businesses understand the value of a quality lead. Although it would be great if people would visit...
Top 5 Things a Professional Web Site Should Have by Michelle Hummel
1) Build A Professional Looking Web Site There are millions of websites on the Internet and many of them...
4 Powerful Ways to Use Content Marketing to Build Your Personal Brand by Michelle Hummel
You've probably read at least a handful of blog posts that talk about content marketing. If you spend a...
How to Use Social Media for Recruiting
In just the last few years, the process of recruiting new talent has dramatically shifted. A big reason for...
How to Measure the Success of a Social Media Marketing Campaign
When social media started gaining traction, a common hesitation businesses had was being unable to track the results...
Should Your Business Hire a Social Media Expert? by Michelle Hummel
Yes, your business should hire a social media expert. The reason your business should hire a social media expert...