Thought of the day: “All of us need to understand the importance of branding. We are CEOs of our own companies: Me Inc. To be in business today, our most important job is to be head marketer for the brand called YOU.”

Social Media Certification

Hands on training with Michelle Hummel

Learn how to attract more leads with social media marketing. Get hands-on, one-on-one training to learn the secrets to your success!

Do you want to know exactly how to reach your target audience with social media? Would you like an employee to acquire the skills needed to handle social media marketing for your company? 

Then this training session is for you! Learn EVERYTHING you need to know to be a Social Media Manager for your company! This is the same training I provide to my own Social Media Managers so you get exclusive access to my secrets to success! If you are local to the Cincinnati, OH area the training can be delivered in person. If you are not local this training will be done virtually through screen sharing software with live voice and chat. The training times will be booked to fit your unique schedule. I recommend you book your training sessions 2 hours per week, for 3 weeks to give you time for homework completion between sessions.

Social Media Certification Content Overview

Session #1 – Targeted Marketing Strategies, 2 hours

    • Learn how to find and engage with your target audience on the right Social Media networks for your business
    • Intro to the Social Media Management role and best practices
    • In-depth analysis and review of your current social media strategy
    • In-depth analysis and review of your top Competitors and a plan on how you can win in your industry
    • Break out Learning Session: Find the right social media targets for your business
    • Homework: Create Your Social Media Targeted Marketing Strategy


Session #2 – Developing Your Content Marketing Strategy, 2 hours

    • Learn how to build social media followers with an engaging content strategy that inspires Brand Advocates
    • Review best practices for developing an engaging content marketing strategy
    • Review tools & resources to help build your content and marketing campaigns
    • Break out Learning Session: Find the right content strategy for your business
    • Homework: Create Your Editorial Content Marketing Calendar


Session #3 – Executing Your Marketing Strategy, 2 hours

    • Review best practices for social media marketing
    • Implement your marketing strategy
    • Review Social Media Management Dashboard
    • Break out Learning Session: Set Up Your Social Media Management Dashboard
    • Homework: Input Your Editorial Calendar into Social Media Management Dashboard


Pass Exam to get Social Media Certification

You will receive a beautiful framed Social Media Management Certificate you can hang proudly on your wall. For further credibility online you will also get a certification image badge. wmu-logo


1 COPY of The Social Media Monthly Magazine 


1 MONTH FREE access to, $197 value

WMU-icon Normally $999 per person

*Just $599 per person! *EASY PAY – just 2 installments of $299.50!


*Your Social Media Certification training sessions can be booked on any dates


In-Depth, Industry Specific Training

I will provide answers to specific questions that relate to your Industry and review Social Media tools and strategies that are right for your business.

Industries I specialize in for Hands-On Training:

Accountants Authors/Writers Construction Educational Facilities Entertainment Fashion/Beauty/Fitness Financial/Brokers/Insurance Healthcare Hospitality Legal Marketers/Agency Musicians Non Profits Real Estate/Realtors/Home Builders Recruiters Restaurant Retail Sales Travel

FREE Social Media Score

Get Your Free Social Media Score!
Take my Quiz and I will follow up with you personally to provide a 3-5 page Social Media Strategy Report, Competitive Analysis and valuable feedback.

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About Me

Recently nominated for the Women Owned Business of the Year! I'm a passionate Social Media Trainer with 15+ years of successful online business development, sales and marketing experience. I also holds a valuable Internet Marketing Degree however with the ever-changing world of web marketing I strive to learn something new every day.

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